Nigerian Pidgin English in Media: A study of It’s Use in Broadcasting.

Abstract

This study explores the use of Nigerian Pidgin English (NPE) in media broadcasting and its implications for cultural identity, linguistic attitudes, and educational practices in Nigeria. Employing qualitative research methodology, we conducted surveys to gauge public perception of NPE. The findings reveal a strong understanding and acceptance of NPE within media broadcasts, highlighting its growing prominence and legitimacy. A notable shift in identity among NPE speakers is evident, as media representation fosters pride and self-acceptance, while aiding in the normalization of NPE, traditionally viewed as a marker of lower social status. Furthermore, the study indicates that media portrayals of NPE reshape attitudes toward Standard English and other Nigerian languages, promoting linguistic diversity and challenging existing hierarchies. The results show that increased visibility of NPE encourages the recognition of its value, advocating for multilingualism within Nigerian culture. Finally, the findings suggest significant implications for language policy, advocating for the inclusion of NPE in educational curricula to enhance communication, preserve cultural identity, and respect linguistic diversity. This research underlines the pivotal role of media in shaping perceptions of NPE, ultimately advocating for diverse and responsible language representation.